Hello LA!

Everyone in L.A. County deserves access to reliable news about our home. We deserve the knowledge and tools to hold powerful people accountable. We deserve a full picture of life in Los Angeles.

Our mission is clear. We do journalism that interrogates systems of power while supporting those trying to build a better Los Angeles.

Subscribe to stay up to date!

Journalism for a humane & healthy LA

Our reporting will work in the service of a county where: 

  • Housing is fair and affordable.
  • Public transportation is accessible and reliable.
  • Systems of justice and public safety are restorative.
  • Health care is available long before the moment of crisis.
  • Our air and water are free from pollutants. 

We need accessible information that helps us understand the complicated web of public agencies and power brokers who wield tremendous authority over our everyday lives. We need to celebrate and learn from the accomplishments of our neighbors who move us all forward.

Los Angeles is the most populous county in the United States. Three-quarters of its residents are people of color, and 55% speak a language other than English at home. But legacy media has long erased most of us, and treated the consequential decisions that affect us like a spectator sport. 

We deserve better. We can do better.

We can’t build a newsroom for L.A. without your help.


Mariah Castañeda, Director of Audience and Co-Founder, is a journalist who can be found at one of LA’s many libraries, and supporting local musicians and street vendors.
[email protected] 

Elizabeth Chou, Reporter, has been on the local government beat since 2006, and likes making her friends take public transportation for her birthday.
[email protected]

Amanda del Cid Lugo, Engagement Reporter and Producer, is a journalist born and raised in SELA, where you can find her playing tennis at a local park or taking her cat out for a walk.
[email protected] 

Adrián Fernández Baumann, Managing Editor, has worked as a plumber, carpenter, waiter, cashier, reporter and small town newspaper editor before this gig. A sus órdenes.
[email protected]

Carla Green, Director of Audio, is a journalist who lives near – but not in – Hollywood Forever Cemetery. When she’s not reporting, she’s probably on a long walk in the city.
[email protected] 

Ashley Orona, Reporter, is a journalist and community organizer from South Central Los Angeles. She loves spending time with her family, supporting local businesses, and finding new scenic views around L.A. [email protected]

Gabe Schneider, Director of Operations and Strategy, is a journalist from the San Fernando Valley. You can usually find him looking at public records for fun. [email protected]

Matthew Tinoco, Publisher and Founder, is a journalist who, when not online, you can probably find in Western Canyon, or somewhere in the vicinity of Mt. Hollywood. [email protected]

What’s Next?

Stay tuned. We’ll publish news and investigations, an email newsletter, a regular podcast, and much more in 2023! The best way to not miss a beat is to enter your email address on this page. See you soon.

We aim to hire a handful of positions over the next year, with your support. These will include part-time and full-time roles for Audience, News, Audio, and Business.

If you want to hear more about future job opportunities, please send your resume to: [email protected]

From the Team